Donors Choose, Print Campaign
Lexy Garcia and Alex Smith.
DonorsChoose.org is an online non-profit organization that connects donors with classrooms in need. Teachers from public schools are able to post specific projects that need funding and donors decide which project they want to support and donate money to.
Create three magazine print ads for non-profit organization DonorsChoose.org to bring promote and bring awareness to these different causes.
Our concept was inspired by "What's Wrong with the Picture?" puzzles, which helped emphasize the lack of supplies in classrooms. We created three stylized illustrations that portray different school settings to provoke audience interaction.